The UAE's Minister of Culture and Youth, Noura Al Kaabi, has been appointed as commissioner general of the UAE Pavilion at Expo 2020 Dubai. The role of deputy was given to Omar Saif Ghobash, Assistant Minister for Culture and Public Diplomacy at the Ministry of Foreign Affairs and International Co-operation. The announcement was made on Tuesday afternoon. Expo 2020 Dubai launches this weekend with an opening ceremony on Thursday evening and visitors welcomed from Friday morning. The World Fair is being billed as the "largest event ever in the Arab world", spread over 182 days of celebration in the year of the country’s Golden Jubilee.