![Media-content providers have to overcome the TL;DR problem (Too Long; Didn't Read) to engage younger generations](https://thenational-the-national-prod.cdn.arcpublishing.com/resizer/v2/QX5TJ2GWSFGZHKKLLAOS6QGNW4.jpg?smart=true&auth=6920914eaf39ce6098ae74458b9991e85aa1646e09a5fde1ae5eda731c5450cf&width=400&height=225)
Media-content providers have to overcome the TL;DR problem (Too Long; Didn't Read) to engage younger generations
Media-content providers have to overcome the TL;DR problem (Too Long; Didn't Read) to engage younger generations
Gen Z: what kind of news do they really want?
At this year's Global Media Congress it was clear that for the next generation engagement is key