Etihad Airways has launched a new wellness programme designed to ensure safety and hygiene across all its flights. Etihad Wellness builds on measures already put in place by the Abu Dhabi airline to help tackle the coronavirus pandemic. As part of the initiative, the airline has employed wellness ambassadors who will provide essential health information and care for passengers. In partnership with Abu Dhabi Airports, Etihad’s wellness ambassadors will be at Abu Dhabi International Airport in the coming weeks to provide travellers with support at every stage of their journey until they board their flight. Once travel restrictions to and from the UAE are lifted, Etihad will also introduce these ambassadors on flights. They will provide on-board customer support focused on health and wellness, as well as complementing the roles performed by other crew members. “The wide-ranging measures we are taking are a strong reflection of those already in place across the emirate of Abu Dhabi," said Tony Douglas, chief executive of the Etihad Aviation Group. "When restrictions are fully lifted and travellers can once again enjoy the best our wonderful home has to offer, they can rest assured their trip will be to one of the cleanest and most well-maintained destinations in the world." As part of the programme, Etihad has produced an online<a href="https://www.etihad.com/en/fly-etihad/health-and-wellness"> guide </a>that explains more about the cleanliness, health and hygiene levels that travellers should expect when they fly with the airline. From detailing what’s happening at Etihad's catering facilities and sharing information on cabin deep-cleaning processes, to telling travellers what to expect during check-in, mandatory health screenings, boarding procedures and interaction with cabin crew, the guide is designed to help put minds at ease. The airline's wellness ambassadors will be available 24 hours a day, seven days a week, for travellers to contact with specific concerns or questions regarding hygiene before their flights. The multilingual team will be available via web-chat or email. “For us, it is not simply about dealing with a new normal – this level of genuine and innovative customer care has always been part of Etihad’s DNA since our inception,” said Douglas. The wellness ambassadors are set to undergo special training at Etihad's facilities in Abu Dhabi.