Abdulsalam Haykal, left, and Ammar Haykal branched out from their Damascus base to open a Haykal Media office in twofour54. Sammy Dallal / The National
Abdulsalam Haykal, left, and Ammar Haykal branched out from their Damascus base to open a Haykal Media office in twofour54. Sammy Dallal / The National

Syria's exiled entrepreneurs are hanging tough in the UAE



Before turmoil engulfed Syria, Abdulsalam Haykal ran a technology company and a publishing house in Damascus.

By 2010, Haykal Media had grown to employ 40 people, including reporters and editors.

But as the country's violence worsened, the number of publications under Haykal Media fell from nine print publications to one in print and one online.

In a most telling sign, its monthly luxury lifestyle magazine Happynings, which had a distribution of about 4,000 to all major hotels in Syria, stopped in February last year.

"Happy things were not happening any more, and distribution fell because of places we could not deliver any more," Mr Haykal says.

Two years after the Arab Spring touched down in his home country, Mr Haykal, 35, has opened an office in Abu Dhabi's twofour54 while still maintaining offices and employing staff in Damascus despite the increasing violence.

He and his younger brother Ammar are among the untold hundreds of Syrian businesspeople whose best hope of finding happy things lies outside their homeland and who are in the process of setting up a business presence in the Emirates.

"It was a natural progression," Mr Haykal says of the move. They had been considering expanding outside Syria since 2009, when they opened an office in Beirut.

Faced with the circumstances in 2011, "expansion changed from a nice thing to have to must-have and must do to sustain ourselves and grow," he says. "It takes a lot of courage and vision and some investment," Mr Haykal says of the relocation.

Outside the UAE, a few agencies are helping Syrian entrepreneurs.

The Amman-based start-up accelerator Oasis500 has signed up Syrian entrepreneurs and is supported by Jordanian investors, and the US and Jordanian governments.

Back in the Emirates, Salim Akil, another Syrian entrepreneur, relocated his business to Dubai in September 2011. The 25-year-old started SearchinMena.com in Syria in 2010 just before the uprising started. His website is a business- to-business marketplace that helps Arab enterprises to be listed online and attract clients. It had 3,500 users and 400 Syrian clients for US$100 each when the ground situation worsened, and he decided to restart from scratch.

"[We had] to change the business plan and the prices, in addition to improving the products," Mr Akil says of the move.

He now has 13,000 free users, and 100 paid in the Mena region for $300, $600 and $1,000.

Salah Sabouni, a co-owner and business development manager, and Rami Mardini, founder and general manager of Advanced Business Solutions, also moved their business from Damascus to Dubai in 2011. It distributes software and hardware related to cyber security.

Founded in 2007, the young company had looked to Egypt, which soon became engulfed in instability. So Dubai was the natural choice, says Mr Sabouni, 30.

"We opened a small office - 15 square metres - in Dubai Silicon Oasis that allowed us two visas, and after a year opened a bigger office and moved two top-performing employees here from Syria," he says.

The high cost of relocating a company meant they were unable to move everyone to Dubai. Eight of their 27 employees now work in Dubai, while the rest have moved on their own to Egypt, from where they work over the internet.

In Damascus, the Haykals still employ 20 people.

As they started looking outside their country, Turkey and Beirut were among the natural choices.

"But we wanted to be in the bigger world," the senior Haykal brother says.

From Abu Dhabi they run a website called Syrianhistory.com. Launched in 2004, it is an online museum that chronicles Syria through photographs taken since the 1800s. A local version, UAEhistory.com launched last month. They plan to relaunch Happynings in print.

Even if Syria stablised, some entrepreneurs think it would be hard to go back.

"The whole country's infrastructure is ruined, not the same as before," Mr Sabouni says.

Yet they would like to hire some people there as salaries and the cost of operations in Syria are lower than Dubai.

The Haykal brothers want to return to Syria.

"There is no way to give up on Syria," Mr Haykal says. "It's our home, we will go back."

While you're here
COMPANY PROFILE
Name: ARDH Collective
Based: Dubai
Founders: Alhaan Ahmed, Alyina Ahmed and Maximo Tettamanzi
Sector: Sustainability
Total funding: Self funded
Number of employees: 4
The Year Earth Changed

Directed by:Tom Beard

Narrated by: Sir David Attenborough

Stars: 4

The specs
Engine: 2.7-litre 4-cylinder Turbomax
Power: 310hp
Torque: 583Nm
Transmission: 8-speed automatic
Price: From Dh192,500
On sale: Now
The specs: 2018 Opel Mokka X

Price, as tested: Dh84,000

Engine: 1.4L, four-cylinder turbo

Transmission: Six-speed auto

Power: 142hp at 4,900rpm

Torque: 200Nm at 1,850rpm

Fuel economy, combined: 6.5L / 100km

The%20specs
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Tips for job-seekers
  • Do not submit your application through the Easy Apply button on LinkedIn. Employers receive between 600 and 800 replies for each job advert on the platform. If you are the right fit for a job, connect to a relevant person in the company on LinkedIn and send them a direct message.
  • Make sure you are an exact fit for the job advertised. If you are an HR manager with five years’ experience in retail and the job requires a similar candidate with five years’ experience in consumer, you should apply. But if you have no experience in HR, do not apply for the job.

David Mackenzie, founder of recruitment agency Mackenzie Jones Middle East

Graduated from the American University of Sharjah

She is the eldest of three brothers and two sisters

Has helped solve 15 cases of electric shocks

Enjoys travelling, reading and horse riding

 

COMPANY%20PROFILE
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WHAT%20MACRO%20FACTORS%20ARE%20IMPACTING%20META%20TECH%20MARKETS%3F
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Abu Dhabi traffic facts

Drivers in Abu Dhabi spend 10 per cent longer in congested conditions than they would on a free-flowing road

The highest volume of traffic on the roads is found between 7am and 8am on a Sunday.

Travelling before 7am on a Sunday could save up to four hours per year on a 30-minute commute.

The day was the least congestion in Abu Dhabi in 2019 was Tuesday, August 13.

The highest levels of traffic were found on Sunday, November 10.

Drivers in Abu Dhabi lost 41 hours spent in traffic jams in rush hour during 2019

 

COMPANY PROFILE
Name: HyperSpace
 
Started: 2020
 
Founders: Alexander Heller, Rama Allen and Desi Gonzalez
 
Based: Dubai, UAE
 
Sector: Entertainment 
 
Number of staff: 210 
 
Investment raised: $75 million from investors including Galaxy Interactive, Riyadh Season, Sega Ventures and Apis Venture Partners
 
 
 
 
 
 
 
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Jigra
Director: Vasan Bala
Starring: Alia Bhatt, Vedang Raina, Manoj Pahwa, Harsh Singh
Rated: 3.5/5
The specs
 
Engine: 3.0-litre six-cylinder turbo
Power: 398hp from 5,250rpm
Torque: 580Nm at 1,900-4,800rpm
Transmission: Eight-speed auto
Fuel economy, combined: 6.5L/100km
On sale: December
Price: From Dh330,000 (estimate)
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AUSTRALIA SQUAD

Steve Smith (capt), David Warner, Cameron Bancroft, Jackson Bird, Pat Cummins, Peter Handscomb, Josh Hazlewood, Usman Khawaja, Nathan Lyon, Shaun Marsh, Tim Paine, Chadd Sayers, Mitchell Starc.

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COMPANY PROFILE
Name: Almnssa
Started: August 2020
Founder: Areej Selmi
Based: Gaza
Sectors: Internet, e-commerce
Investments: Grants/private funding
Company%20Profile
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%3Cp%3E%3Cstrong%3ETHE%20SPECS%3C%2Fstrong%3E%0D%3Cbr%3EEngine%3A%203.5-litre%20V6%0D%3Cbr%3ETransmission%3A%209-speed%20automatc%0D%3Cbr%3EPower%3A%20279hp%0D%3Cbr%3ETorque%3A%20350Nm%0D%3Cbr%3EPrice%3A%20From%20Dh250%2C000%0D%3Cbr%3EOn%20sale%3A%20Now%3C%2Fp%3E%0A
Sarfira

Director: Sudha Kongara Prasad

Starring: Akshay Kumar, Radhika Madan, Paresh Rawal 

Rating: 2/5

The specs
Engine: 77.4kW all-wheel-drive dual motor
Power: 320bhp
Torque: 605Nm
Transmission: Single-speed automatic
Price: From Dh219,000
On sale: Now
The biog

Hobby: "It is not really a hobby but I am very curious person. I love reading and spend hours on research."

Favourite author: Malcom Gladwell 

Favourite travel destination: "Antigua in the Caribbean because I have emotional attachment to it. It is where I got married."

Company%20Profile
%3Cp%3E%3Cstrong%3ECompany%20name%3A%3C%2Fstrong%3E%20Cargoz%3Cbr%3E%3Cstrong%3EDate%20started%3A%3C%2Fstrong%3E%20January%202022%3Cbr%3E%3Cstrong%3EFounders%3A%3C%2Fstrong%3E%20Premlal%20Pullisserry%20and%20Lijo%20Antony%3Cbr%3E%3Cstrong%3EBased%3A%3C%2Fstrong%3E%20Dubai%3Cbr%3E%3Cstrong%3ENumber%20of%20staff%3A%3C%2Fstrong%3E%2030%3Cbr%3E%3Cstrong%3EInvestment%20stage%3A%3C%2Fstrong%3E%20Seed%3C%2Fp%3E%0A
'Worse than a prison sentence'

Marie Byrne, a counsellor who volunteers at the UAE government's mental health crisis helpline, said the ordeal the crew had been through would take time to overcome.

“It was worse than a prison sentence, where at least someone can deal with a set amount of time incarcerated," she said.

“They were living in perpetual mystery as to how their futures would pan out, and what that would be.

“Because of coronavirus, the world is very different now to the one they left, that will also have an impact.

“It will not fully register until they are on dry land. Some have not seen their young children grow up while others will have to rebuild relationships.

“It will be a challenge mentally, and to find other work to support their families as they have been out of circulation for so long. Hopefully they will get the care they need when they get home.”