Going down on my knees and groveling is no longer possible at my age, more for physical reasons than anything to with dignity. Thank goodness for chocolate. Nothing says, 'I'm sorry, and please don't make me spend another night on the couch' quite like a box of Cadbury's Whispers.
So its a happy day for the guilty everywhere to see the old favourites courting each other. Hershey's, Kraft and Ferraro Rocher are all named as suitors for Cadbury. The latest is that Hershey's might put in a $17 billion bid that would consist of more cash for Cadbury shareholders than the hostile offer Kraft made a couple of weeks ago, worth roughly $16.3 billion in shares and cash, The Wall Street Journal reported late Friday.
The product of the cocoa bean has long been regarded as recession-proof. The worse people feel, the more they will spend on a cheap fix.
Cadbury reported more than 30 per cent net profit in February. Its October Q3 results were an equally rosy 11,9 per cent underlying profit gain.
Of course, if the Americans do take over this most British of brands, we are left with one extremely important question: will they mess with the Crunchie?
