Microsoft Lumia 830 ‘affordable flagship smartphone’ made available in UAE

The Lumia 830 has been priced at Dh1,499 as Microsoft looks to undercut the likes of Apple and Samsung with some of its premium technology.

The Microsoft Lumia 830 is priced at Dh1,499. Courtesy Microsoft

Microsoft has announced the availability of the Lumia 830 - its new affordable flagship smartphone - in the UAE.

“With PureView imaging, wireless charging and wealth of other great features, the Lumia 830 delivers the best innovations and experiences from our flagship smartphones at a more affordable price, underscoring Microsoft’s commitment to offer a competitive Windows Phone experience for everyone,” said Jon French, vice president, Microsoft Devices Middle East.

The Lumia 830 is retailing for Dh1,499 and has a 10 megapixel front camera with Zeiss optics and runs on the latest version of Windows Phone 8.1.

It has a 5-inch screen and is available in a range of colours including orange, green, white and black.

In the second quarter, the Windows Phone platform had just 2.5 per cent of the global market share, compared with Android’s 84.7 per cent, IDC data showed.

Microsoft bought Nokia’s phone business in April and is targeting younger smartphone users as it aims to claw back market share from the likes of Apple and Samsung.

It also recently announced the launch of the Lumia 730 and 735 which have been built for wide-angled selfies and use of Skype calls.

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