Dubai-based Al Rawdah plans to expand production of chicken meat products with a Dh400 million farm in Liwa.
It is expected to employ 100 people and be ready within three years.
Spread over 5 million square metres, the first phase, which will cost Dh120 million, is due to be ready in about 18 months.
The company, known as Emirates Modern Poultry, expects to source 80 per cent of the financing from banks.
Al Rawdah’s facility seeks to collaborate with local farmers. It will also reduce the company’s reliance on imported hatching eggs from Germany and Holland by half. It will house 42,000 birds and include a feed mill.
“The country as a whole will benefit from increased food security and sustainable development through a state-of-the-art facility,” said Abdalla Sultan Al Owais, the company’s chairman.
“It gives us the capacity to house more poultry in world-class conditions to meet market demand.”
He was speaking at an event yesterday to sign contracts with Germany’s LAE-Anlagenbau to manufacture production machinery for the farm, Germany’s Amandus Kahl to design and build the feed mill and Dubai-based Prompt Contracting for contractual works.
The UAE poultry market, which includes fresh uncooked and unprocessed chicken, duck, goose, turkey and guinea fowl, is expected to touch US$1.12 billion in sales in the UAE next year, up from $1.02bn this year, said the research company Euromonitor International.
Al Rawdah is investing in solar plants for the Dubai and Liwa factories. A pilot project at the Dubai farm, located on the Dubai-Al Ain Road, is using solar panels. Al Rawdah expects to source 60 per cent of its electricity needs from renewable energy over the next five years.
It is also reducing operating costs by cutting water usage and conserving feed.
The price of animal feed is also falling because of low oil prices, which provides less of a need to produce biofuel from maize, said Rashid Dafalla, the chief executive of Al Rawdah.
Al Rawdah reported revenues of Dh180m last year, a 10 per cent increase over the previous year. It said its UAE market share in fresh chicken was about 35 per cent, and expects a 10 per cent increase in sales this year.
It exports to Oman, Kuwait, Qatar, Bahrain, Saudi Arabia and Jordan.
Al Rawdah, which started operations in 1994, culls about 45,000 broiler chickens a day. It also has Al Rawabi Dairy and Green Fields for animal feed. Among its investors are the Arab Authority for Agricultural Investment and Development, Gulf Investment Corporation, Investment Corporation of Dubai and Emirates Industrial Bank.
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Company profile
Company: Rent Your Wardrobe
Date started: May 2021
Founder: Mamta Arora
Based: Dubai
Sector: Clothes rental subscription
Stage: Bootstrapped, self-funded
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UAE currency: the story behind the money in your pockets
BEETLEJUICE BEETLEJUICE
Starring: Winona Ryder, Michael Keaton, Jenny Ortega
Director: Tim Burton
Rating: 3/5
Stuck in a job without a pay rise? Here's what to do
Chris Greaves, the managing director of Hays Gulf Region, says those without a pay rise for an extended period must start asking questions – both of themselves and their employer.
“First, are they happy with that or do they want more?” he says. “Job-seeking is a time-consuming, frustrating and long-winded affair so are they prepared to put themselves through that rigmarole? Before they consider that, they must ask their employer what is happening.”
Most employees bring up pay rise queries at their annual performance appraisal and find out what the company has in store for them from a career perspective.
Those with no formal appraisal system, Mr Greaves says, should ask HR or their line manager for an assessment.
“You want to find out how they value your contribution and where your job could go,” he says. “You’ve got to be brave enough to ask some questions and if you don’t like the answers then you have to develop a strategy or change jobs if you are prepared to go through the job-seeking process.”
For those that do reach the salary negotiation with their current employer, Mr Greaves says there is no point in asking for less than 5 per cent.
“However, this can only really have any chance of success if you can identify where you add value to the business (preferably you can put a monetary value on it), or you can point to a sustained contribution above the call of duty or to other achievements you think your employer will value.”
THE LOWDOWN
Photograph
Rating: 4/5
Produced by: Poetic License Motion Pictures; RSVP Movies
Director: Ritesh Batra
Cast: Nawazuddin Siddiqui, Sanya Malhotra, Farrukh Jaffar, Deepak Chauhan, Vijay Raaz
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Greatest of All Time
Starring: Vijay, Sneha, Prashanth, Prabhu Deva, Mohan
Israel Palestine on Swedish TV 1958-1989
Director: Goran Hugo Olsson
Rating: 5/5
The%20pillars%20of%20the%20Dubai%20Metaverse%20Strategy
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Company%20Profile
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MATCH INFO
Syria v Australia
2018 World Cup qualifying: Asia fourth round play-off first leg
Venue: Hang Jebat Stadium (Malacca, Malayisa)
Kick-off: Thursday, 4.30pm (UAE)
Watch: beIN Sports HD
* Second leg in Australia scheduled for October 10
How to get there
Emirates (www.emirates.com) flies directly to Hanoi, Vietnam, with fares starting from around Dh2,725 return, while Etihad (www.etihad.com) fares cost about Dh2,213 return with a stop. Chuong is 25 kilometres south of Hanoi.