Ahmad Badr: Be a good listener – it will take you far



I recently heard a simple workplace experience that I think really underlines why listening is among the most practically useful of business skills. That it also stands out, despite its simplicity, perhaps also suggests that listening is something that many of us could do well to work on some more.

Here, then, is the story. An employee came to their manager with a difficult and still-developing client problem, one that could only be resolved by calling the client in question in a desperate effort to directly resolve the issue. The problem the employee had was that the situation had degenerated to such a low ebb that they no longer felt they could make this call without diminishing the relationship still further and upsetting the client to a terminal degree. Let us (for the sake of drama at least) assume that this client’s business was also pretty crucial to the whole organisation’s success. That’s when they approached their manager for help.

This manager, at once, asked for the number and called the client, despite having no previous contact with this person, nor any understanding of the issue beyond the most basic of panicked pleas. They weren’t previously briefed on the situation and they had no concept of what the client might say.

What followed was a perhaps surprisingly good-natured 10-minute talk, during which the manager said very little, except to ask necessarily open questions about the client’s problem. There was no shouting, no angry confrontation, just an actual conversation where the manager was able to successfully resolve a festering issue in the time it takes to buy a latte.

Why did this work? Because the manager went into the conversation without any one-sided knowledge or any preconceptions about the situation. He didn’t have a script prepared, and he hadn’t thought about any arguments, excuses or justifications. All he could do was listen to the client and respond, on the hoof, to whatever they had to say.

This didn’t mean the client wasn’t angry, nor did it mean the manager would simply roll over and agree to any demand. But it did mean that the client felt that their point of view was really being listened to and properly engaged with. The manager heard their particular complaint, responded to it fully and, in doing so, ultimately demonstrated the value that he placed on this customer and their situation. He empathised, listened with an open mind and was then equipped to make an evident effort to solve the problem.

Listening, of course, has an air of passivity about it that maybe doesn’t sit well as a top-level skill to be learnt and practised. After all, you listen to conversations all the time; sometimes – unavoidably – ones you aren’t even involved in. Practising listening, the logic might run, requires you do nothing at all.

However, the truth is that many of us conduct conversations more as monologues broken up by occasional white noise, rather than as truly responsive give-and-takes of opinion and experience. We bring our own biases and understanding to the table, and we don’t necessarily hear everything (even anything) that is being said as a result.

In the workplace particularly, this can be a problem in many situations. Providing feedback without hearing an employee’s frustrations and concerns; contacting a supplier without heeding their clearly stated terms; advising a client without understanding their actual needs. All are likely to lead to greater friction and issues down the line, in spite of all the information needed being readily offered up.

Naturally, I’m not saying that every conversation should be leapt into with two feet and no preparation – such an approach certainly has the potential to end as badly as it might end well. But it definitely doesn’t hurt to approach potentially difficult work conversations with a resolve to make the conscious effort to shut your mouth and to listen more instead.

Ahmad Badr is the chief executive of Abu Dhabi University Knowledge Group.

business@thenational.ae

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Starring: Vijay, Sneha, Prashanth, Prabhu Deva, Mohan
Director: Venkat Prabhu
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Sheikh Zayed's poem

When it is unveiled at Abu Dhabi Art, the Standing Tall exhibition will appear as an interplay of poetry and art. The 100 scarves are 100 fragments surrounding five, figurative, female sculptures, and both sculptures and scarves are hand-embroidered by a group of refugee women artisans, who used the Palestinian cross-stitch embroidery art of tatreez. Fragments of Sheikh Zayed’s poem Your Love is Ruling My Heart, written in Arabic as a love poem to his nation, are embroidered onto both the sculptures and the scarves. Here is the English translation.

Your love is ruling over my heart

Your love is ruling over my heart, even a mountain can’t bear all of it

Woe for my heart of such a love, if it befell it and made it its home

You came on me like a gleaming sun, you are the cure for my soul of its sickness

Be lenient on me, oh tender one, and have mercy on who because of you is in ruins

You are like the Ajeed Al-reem [leader of the gazelle herd] for my country, the source of all of its knowledge

You waddle even when you stand still, with feet white like the blooming of the dates of the palm

Oh, who wishes to deprive me of sleep, the night has ended and I still have not seen you

You are the cure for my sickness and my support, you dried my throat up let me go and damp it

Help me, oh children of mine, for in his love my life will pass me by. 

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