From its sleek, monochromatic colour palette and clean, architectural lines, to the fact that it looks more like an art gallery than a retail space, the newly reopened Saint Laurent store at Mall of the Emirates has Hedi Slimane written all over it.
The former creative director of Dior Homme arrived at Saint Laurent in 2012 and has since set about infusing every facet of the storied fashion brand with his signature avant-garde style. This extends all the way down to the architecture and design of its stores around the world.
Re-opening on Monday, February 1, the 421-square-foot Mall of the Emirates flagship is the first in the region to carry the new Saint Laurent store concept, which is being touted by the fashion house as “a physical embodiment of the brand’s realigned visual identity”.
The concept favours rich materials, generous proportions and simple lines – and is a stark reminder that less is almost always more.
There are art deco undertones in the 1930s-style vitrines, which are finished with nickel-plated and mirror-polished brass. The use of “blanc statuaire” and “noir soie” marble, complemented by dark quilted-leather upholstery and suspended brass hangbars, sets the tone in these monochromatic, minimal spaces.
The interplay of matt versus polished, in the case of the marble, and nickel-plated versus mirror-polished, in the case of the brass, adds texture and richness to a seemingly simple design aesthetic.
It’s the perfect backdrop for Slimane’s collections, which are characterised by a tight-fitting, rock-chic silhouette.
The Mall of the Emirates store will showcase ready-to-wear pieces for men and women, as well as accessories.
“We are very proud of having renovated and enlarged our location at Mall of the Emirates, Dubai, under the architectural concept developed by Hedi Slimane for Saint Laurent,” says Saint Laurent chief executive Francesca Bellettini.
“This is now our largest store in the region and it carries the full range of Saint Laurent collections for both genders, representing a true flagship.
“This investment further strengthens our positioning in the Middle East, [which] is, and remains, a very essential market for Saint Laurent, doubling in sales over the past two years.
“Together with our stores in Abu Dhabi and Qatar, the renovation of our historical location in Mall of the Emirates further consolidates the brand image in the Middle East, offering a unique and consistent experience to our clientele.”
sdenman@thenational.ae
COMPANY PROFILE
Name: Almnssa
Started: August 2020
Founder: Areej Selmi
Based: Gaza
Sectors: Internet, e-commerce
Investments: Grants/private funding
Jigra
Starring: Alia Bhatt, Vedang Raina, Manoj Pahwa, Harsh Singh
COMPANY PROFILE
Name: HyperSpace
Started: 2020
Founders: Alexander Heller, Rama Allen and Desi Gonzalez
Based: Dubai, UAE
Sector: Entertainment
Number of staff: 210
Investment raised: $75 million from investors including Galaxy Interactive, Riyadh Season, Sega Ventures and Apis Venture Partners
Auron Mein Kahan Dum Tha
Starring: Ajay Devgn, Tabu, Shantanu Maheshwari, Jimmy Shergill, Saiee Manjrekar
Director: Neeraj Pandey
Rating: 2.5/5
Moon Music
Artist: Coldplay
Label: Parlophone/Atlantic
Number of tracks: 10
Rating: 3/5
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Temple numbers
Expected completion: 2022
Height: 24 meters
Ground floor banquet hall: 370 square metres to accommodate about 750 people
Ground floor multipurpose hall: 92 square metres for up to 200 people
First floor main Prayer Hall: 465 square metres to hold 1,500 people at a time
First floor terrace areas: 2,30 square metres
Temple will be spread over 6,900 square metres
Structure includes two basements, ground and first floor
COMPANY%20PROFILE
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MATCH INFO
Tottenham Hotspur 1
Kane (50')
Newcastle United 0
The specs: 2018 Ford Mustang GT
Price, base / as tested: Dh204,750 / Dh241,500
Engine: 5.0-litre V8
Gearbox: 10-speed automatic
Power: 460hp @ 7,000rpm
Torque: 569Nm @ 4,600rpm
Fuel economy, combined: 10.3L / 100km
BIG SPENDERS
Premier League clubs spent £230 million (Dh1.15 billion) on January transfers, the second-highest total for the mid-season window, the Sports Business Group at Deloitte said in a report.
SPECS
Engine: 4-litre V8 twin-turbo
Power: 630hp
Torque: 850Nm
Transmission: 8-speed Tiptronic automatic
Price: From Dh599,000
On sale: Now
COMPANY PROFILE
Founders: Alhaan Ahmed, Alyina Ahmed and Maximo Tettamanzi
Total funding: Self funded
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World Cup warm up matches
May 24 Pakistan v Afghanistan, Bristol; Sri Lanka v South Africa, Cardiff
May 25 England v Australia, Southampton; India v New Zealand, The Oval
May 26 South Africa v West Indies, Bristol; Pakistan v Bangladesh, Cardiff
May 27 Australia v Sri Lanka, Southampton; England v Afghanistan, The Oval
May 28 West Indies v New Zealand, Bristol; Bangladesh v India, Cardiff
MATCH INFO
Day 2 at the Gabba
Australia 312-1
Warner 151 not out, Burns 97, Labuschagne 55 not out
Pakistan 240
Shafiq 76, Starc 4-52
'Nope'
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Muguruza's singles career in stats
WTA titles 3
Prize money US$11,128,219 (Dh40,873,133.82)
Wins / losses 293 / 149
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