The We Are Blood team during filming in Dubai. Courtesy Mountain Dew Green Lable Films and Brain Farm
The We Are Blood team during filming in Dubai. Courtesy Mountain Dew Green Lable Films and Brain Farm
The We Are Blood team during filming in Dubai. Courtesy Mountain Dew Green Lable Films and Brain Farm
The We Are Blood team during filming in Dubai. Courtesy Mountain Dew Green Lable Films and Brain Farm

New skateboard movie We Are Blood rolls into Dubai


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Dubai is set to play a starring role in We Are Blood, a new film about skateboarding.

The documentary, filmed over the course of a year, follows leading skateboarder Paul Rodriguez – aka P-Rod – and his crew of young skaters around the world as they search for new skating locations in Spain, China and Dubai, as well as on a classic road trip across the United States.

One dizzying local scene features the crew skating on the Burj Al Arab’s helipad.

Through the film, P-Rod and his crew skate, experience foreign cultures, and, most importantly, forge new friendships, including one with skate legend Jamie Thomas.

The movie is directed by skate-movie legend Ty Evans, director of such skaters' favourites as Pretty Sweet and Yeah Right! It is co-produced by soft-drink manufacturer and skateboarding sponsor Mountain Dew's Green Label Films.

"I'm so excited to be a part of We Are Blood," says P-Rod. "This film offers something for everyone, whether you are a core skateboarder or a fan, while giving you an inside look into the deep passion that people share for skateboarding."

The film will be released in Ultra HD 4K and HD on digital-streaming platforms including iTunes, Amazon Instant Play and MGO worldwide in August 2015. It will also be released on DVD and Blu-ray globally, as well as nationwide in Target, Zumiez and other core skate shops.

cnewbould@thenational.ae