Shourouk Rhaiem's latest collection is called Dating with Pharaohs. Courtesy S*uce
Shourouk Rhaiem's latest collection is called Dating with Pharaohs. Courtesy S*uce

‘I would love to crystallise the Mona Lisa’: a chat with Shourouk Rhaiem



Having worked with Chloé, John Galliano and Roberto Cavalli, Shourouk Rhaiem established her eponymous company in 2008, and has a following that includes the likes of Anna Dello Russo, Lady Gaga, Sarah Jessica Parker and Michelle Obama. She tells us more about herself and her inspirations.

If you could wake up anywhere in the world tomorrow, where would you be?

Il Pellicano, Italy. After the pressure and stress of a hectic fashion week, I need some relaxation with a Mediterranean touch.

You're sitting down to the perfect meal. Where are you, whom are you with, and what are you eating?

I am in Tunisia, on the front porch of my house, under our jasmine tree. I’m eating fish couscous, with the whole family shouting at each other because the table isn’t set properly – that is a typically oriental way of life.

What is your favourite beauty product?

My Tom Ford Flame lipstick – the bright, medium-dark, orange-red lip colour is my signature.

What are your top three travel essentials?

My traditional embroidered Turkish socks that I wear on the plane (it’s always so cold), or my last collection prototypes that I wear avant-première, even before I’ve decided to produce them. I also carry my perfume, Grand Bal by Dior, and a pair of Miu Miu heels, even if I am trekking in Machu Picchu. Every girl needs her Miu Miu while travelling. OK, that was four, I know.

Which is your favourite city in the world?

Mumbai. It’s one of my main inspirations: the colours, the culture and the people are all pretty amazing.

You're about to start your next design project. What materials are on your table?

First of all, I would need my fabulous girls with me – each brings her own special touch that I love. Then we yell and we argue. Afterwards, we sit down with our inspirational pictures or mood boards, the Swarovski stones, the natural pearls, and the new (confidential) materials.

What inspired your latest collection, Dating with Pharaohs?

I wanted to take everybody on a flamboyant Cairo holiday with a contemporary Cleopatra. The collection was inspired by Egyptian Golden Age melodrama, mixed with the paradox of Middle East and revival art deco figures. The result is a dramatic combination of micro-mosaic Bastet chokers, beaded anacondas rolling up the neck and explosions of gilded necklaces, which are a tribute to the iconic belly dancer Tahia Carioca.

If you could choose anyone in the world to collaborate with, who would it be?

Youssef Nabil. I loved his exhibition I Saved My Belly Dancer. The way he recreates Egyptian movies in art takes me back to when I used to watch those movies as a child and it inspires me – you can recognise some belly-dancer-inspired jewellery in my new autumn/winter collection.

From cereal boxes to banana peels, your Instagram profile shows some seriously blinged-out pieces. What's an item that you've always dreamed of embellishing?

I would love to crystallise the Mona Lisa. Sorry, Leonardo, but, if they allowed me, I don't think I could resist. It would also be amazing to add some sparkle to The Birth Of Venus by Sandro Botticelli.

Who are your go-to designers?

I would have to say Zayan [Ghandour], from Zayan the Label. We share the same vision of the modern woman, and we both love to mix and create. I love to wear her pieces and mix them with some vintage and Prada shoes – the combination is just gorgeous. She plays with transparencies, colours and prints and creates new and beautiful dress shapes.

What is your favourite item in your wardrobe right now?

My lamé-pleated silver skirt, combined with my Cleopatra and David Bowie T-shirts. I can’t stop wearing them.

What was your first-ever luxury purchase?

A pair of Prada heels. I still have them, but I can’t bring myself to wear them; they are very precious to me.

What is the one piece of jewellery that you most treasure?

My great-grandmother’s Bvlgari snake bracelet. It has been in my family for generations, and I guard it with my life

Shourouk's latest collection is available at S*uce stores in the UAE.

Read this and related stories in Luxury magazine's Watches & Jewellery issue, out with The National on Thursday, April 14.

hlodi@thenational.ae

Our family matters legal consultant

Name: Hassan Mohsen Elhais

Position: legal consultant with Al Rowaad Advocates and Legal Consultants.

Jigra
Director: Vasan Bala
Starring: Alia Bhatt, Vedang Raina, Manoj Pahwa, Harsh Singh
Rated: 3.5/5
Three tips from La Perle's performers

1 The kind of water athletes drink is important. Gwilym Hooson, a 28-year-old British performer who is currently recovering from knee surgery, found that out when the company was still in Studio City, training for 12 hours a day. “The physio team was like: ‘Why is everyone getting cramps?’ And then they realised we had to add salt and sugar to the water,” he says.

2 A little chocolate is a good thing. “It’s emergency energy,” says Craig Paul Smith, La Perle’s head coach and former Cirque du Soleil performer, gesturing to an almost-empty open box of mini chocolate bars on his desk backstage.

3 Take chances, says Young, who has worked all over the world, including most recently at Dragone’s show in China. “Every time we go out of our comfort zone, we learn a lot about ourselves,” she says.

Who is Allegra Stratton?

 

  • Previously worked at The Guardian, BBC’s Newsnight programme and ITV News
  • Took up a public relations role for Chancellor Rishi Sunak in April 2020
  • In October 2020 she was hired to lead No 10’s planned daily televised press briefings
  • The idea was later scrapped and she was appointed spokeswoman for Cop26
  • Ms Stratton, 41, is married to James Forsyth, the political editor of The Spectator
  • She has strong connections to the Conservative establishment
  • Mr Sunak served as best man at her 2011 wedding to Mr Forsyth
COMPANY PROFILE
Name: Almnssa
Started: August 2020
Founder: Areej Selmi
Based: Gaza
Sectors: Internet, e-commerce
Investments: Grants/private funding
COMPANY%20PROFILE
%3Cp%3E%3Cstrong%3ECompany%3A%3C%2Fstrong%3E%20Eco%20Way%3Cbr%3E%3Cstrong%3EStarted%3A%3C%2Fstrong%3E%20December%202023%3Cbr%3E%3Cstrong%3EFounder%3A%3C%2Fstrong%3E%20Ivan%20Kroshnyi%3Cbr%3E%3Cstrong%3EBased%3A%3C%2Fstrong%3E%20Dubai%2C%20UAE%3Cbr%3E%3Cstrong%3EIndustry%3A%3C%2Fstrong%3E%20Electric%20vehicles%3Cbr%3E%3Cstrong%3EInvestors%3A%3C%2Fstrong%3E%20Bootstrapped%20with%20undisclosed%20funding.%20Looking%20to%20raise%20funds%20from%20outside%3Cbr%3E%3C%2Fp%3E%0A
A%20MAN%20FROM%20MOTIHARI
%3Cp%3E%3Cstrong%3EAuthor%3A%20%3C%2Fstrong%3EAbdullah%20Khan%0D%3Cbr%3E%3Cstrong%3EPublisher%3A%20%3C%2Fstrong%3EPenguin%20Random%20House%3Cbr%3E%3Cstrong%3EPages%3A%20%3C%2Fstrong%3E304%0D%3Cbr%3E%3Cstrong%3EAvailable%3A%20%3C%2Fstrong%3ENow%0D%3Cbr%3E%3C%2Fp%3E%0A
Tour de France

When: July 7-29

UAE Team Emirates:
Dan Martin, Alexander Kristoff, Darwin Atapuma, Marco Marcato, Kristijan Durasek, Oliviero Troia, Roberto Ferrari and Rory Sutherland

UAE currency: the story behind the money in your pockets
Joker: Folie a Deux

Starring: Joaquin Phoenix, Lady Gaga, Brendan Gleeson

Director: Todd Phillips 

Rating: 2/5

About Tenderd

Started: May 2018

Founder: Arjun Mohan

Based: Dubai

Size: 23 employees 

Funding: Raised $5.8m in a seed fund round in December 2018. Backers include Y Combinator, Beco Capital, Venturesouq, Paul Graham, Peter Thiel, Paul Buchheit, Justin Mateen, Matt Mickiewicz, SOMA, Dynamo and Global Founders Capital

Huddersfield Town permanent signings:

  • Steve Mounie (striker): signed from Montpellier for £11 million
  • Tom Ince (winger): signed from Derby County for £7.7m
  • Aaron Mooy (midfielder): signed from Manchester City for £7.7m
  • Laurent Depoitre (striker): signed from Porto for £3.4m
  • Scott Malone (defender): signed from Fulham for £3.3m
  • Zanka (defender): signed from Copenhagen for £2.3m
  • Elias Kachunga (winger): signed for Ingolstadt for £1.1m
  • Danny WIlliams (midfielder): signed from Reading on a free transfer
COMPANY%20PROFILE
%3Cp%3E%3Cstrong%3ECompany%20name%3A%3C%2Fstrong%3E%20Revibe%20%0D%3Cbr%3E%3Cstrong%3EStarted%3A%3C%2Fstrong%3E%202022%0D%3Cbr%3E%3Cstrong%3EFounders%3A%3C%2Fstrong%3E%20Hamza%20Iraqui%20and%20Abdessamad%20Ben%20Zakour%20%0D%3Cbr%3E%3Cstrong%3EBased%3A%3C%2Fstrong%3E%20UAE%20%0D%3Cbr%3E%3Cstrong%3EIndustry%3A%3C%2Fstrong%3E%20Refurbished%20electronics%20%0D%3Cbr%3E%3Cstrong%3EFunds%20raised%20so%20far%3A%3C%2Fstrong%3E%20%2410m%20%0D%3Cbr%3E%3Cstrong%3EInvestors%3A%20%3C%2Fstrong%3EFlat6Labs%2C%20Resonance%20and%20various%20others%0D%3C%2Fp%3E%0A
Profile

Company: Justmop.com

Date started: December 2015

Founders: Kerem Kuyucu and Cagatay Ozcan

Sector: Technology and home services

Based: Jumeirah Lake Towers, Dubai

Size: 55 employees and 100,000 cleaning requests a month

Funding:  The company’s investors include Collective Spark, Faith Capital Holding, Oak Capital, VentureFriends, and 500 Startups. 

COMPANY PROFILE

Name: Lamsa

Founder: Badr Ward

Launched: 2014

Employees: 60

Based: Abu Dhabi

Sector: EdTech

Funding to date: $15 million

Moon Music

Artist: Coldplay

Label: Parlophone/Atlantic

Number of tracks: 10

Rating: 3/5

The specs

Engine: Direct injection 4-cylinder 1.4-litre
Power: 150hp
Torque: 250Nm
Price: From Dh139,000
On sale: Now

The specs

  Engine: 2-litre or 3-litre 4Motion all-wheel-drive Power: 250Nm (2-litre); 340 (3-litre) Torque: 450Nm Transmission: 8-speed automatic Starting price: From Dh212,000 On sale: Now

The specs
Engine: Long-range single or dual motor with 200kW or 400kW battery
Power: 268bhp / 536bhp
Torque: 343Nm / 686Nm
Transmission: Single-speed automatic
Max touring range: 620km / 590km
Price: From Dh250,000 (estimated)
On sale: Later this year
Company%20Profile
%3Cp%3E%3Cstrong%3EName%3A%3C%2Fstrong%3E%20Raha%3Cbr%3E%3Cstrong%3EStarted%3A%3C%2Fstrong%3E%202022%3Cbr%3E%3Cstrong%3EBased%3A%3C%2Fstrong%3E%20Kuwait%2FSaudi%3Cbr%3E%3Cstrong%3EIndustry%3A%3C%2Fstrong%3E%20Tech%20Logistics%3Cbr%3E%3Cstrong%3EFunding%3A%3C%2Fstrong%3E%20%2414%20million%3Cbr%3E%3Cstrong%3EInvestors%3A%3C%2Fstrong%3E%20Soor%20Capital%2C%20eWTP%20Arabia%20Capital%2C%20Aujan%20Enterprises%2C%20Nox%20Management%2C%20Cedar%20Mundi%20Ventures%3Cbr%3E%3Cstrong%3ENumber%20of%20employees%3A%3C%2Fstrong%3E%20166%3C%2Fp%3E%0A
COMPANY PROFILE
Name: Airev
Started: September 2023
Founder: Muhammad Khalid
Based: Abu Dhabi
Sector: Generative AI
Initial investment: Undisclosed
Investment stage: Series A
Investors: Core42
Current number of staff: 47