Young Omanis find business climate tough



MUSCAT // Facing a high unemployment rate, many young Omanis are starting their own businesses rather than entering a tough job market, but experts say inexperience forces many start-ups to fail.

The number of job-seekers grows yearly by up to three per cent. According to ministry figures, 5,647 nationals are looking for jobs. But economic experts say the figure is as high as 8,000, which is about five per cent of total Omani workforce. There were 156,135 Omanis working in the private sector by the end of November, according to the national economy ministry figures. Only a fraction of job-seekers decide to start their own businesses, but about 60 per cent of those close in their first two years, according to ministry of commerce statistics.

Abdulhameed Mohammed al Bimani, 24, set up his internet cafe, Youth World Internet, in 2006 with 1,500 riyals (Dh 15,000) after failing to find a job. Four years later his business is thriving, but Mr al Bimani is one of the few success stories among young entrepreneurs in Oman. "I started my business when I was only 20, financially backed by my relatives. I am now in the process of opening a second internet outlet in Muscat," he said. "But it was not easy when I first started."

Mr al Bimani opted to start his own business when he left high school at the age of 19, rather than go to university, after he was rejected by several companies to work as a computer assistant. The largest mistakes Oman's would-be entrepreneurs make include not having enough capital, not preparing feasible business plans, a lack of knowledge of the market they are entering and tight competition.

In the past three years, out of 224 businesses started by entrepreneurs between 18 and 24, about 140 had closed by the end of 2009. Mr al Bimani said nationals had the advantage of a wider network of customers through relatives and friends to run a successful business. Local contacts are a competitive "plus" that Omanis have over expatriates. "My advice is that they should use their local knowledge to move forward. Expatriates lack that information and young Omanis can capitalise on this."

The dismal record of these start-ups has raised questions about the effectiveness of a government-sponsored initiative launched in 2005 to encourage young entrepreneurs. Under the plan, loans with below-market interest rates were given through the state-owned Oman Development Bank (ODB). But business experts question the methods used in the initiative. "We have to remember some of them are just teenagers. It is a good age to start, but they lack experience. ODB must conduct entrepreneurship courses concentrating on business plans and executions," Talal al Rashdi, 41, a Muscat-based senior business consultant for Capital Trade Services, a private business consultancy, said.

"These kids don't know even how to keep proper accounts. Those who succeed get support from parents and other relatives." Under the government initiative, called Sanad (support), ODB grants a maximum loan of 5,000 riyals to people aged 18 to 24 intending to open a small business, with a repayment grace period of one year. After that, the recipient must repay the money over five years with an annual interest rate of just two per cent. The only condition is that the business must be wholly Omani - from employers to employees.

To help them, the government has banned a number of trades from expatriate business owners, granting exclusivity to Omani nationals. These include internet cafes, bookstores, mobile phone vendors, cooking gas suppliers, groceries and all handicraft shops. The ban was introduced in stages about 10 years ago by the labour ministry. Labour experts, though they agree with the spirit of the ban, said the government must consider easing the total restriction on expatriates from working in the banned trades.

"I agree that these businesses must be run and owned by Omanis, but the government needs to allow expatriates to work as employees in limited numbers. This way, they can assist owners in areas like marketing and doing accounts," said Mohammed al Rabeea, 48, an employment consultant based in Muscat. But government officials disagree, and say that barring expatriates from selected trades created more jobs for nationals.

"Omani owners must employ fellow Omanis. This is how we reserve jobs for certain occupations. If they recruit expatriates, then we are not protecting jobs for nationals," a manpower ministry official in the Omanisation department said. Consumers also say that young shopkeepers must learn business ethics, and one of them is to charge competitive prices. "Their competition is big retailers in shopping malls where consumers find cheaper products there. They must learn to set up their prices to attract customers to stay afloat. It is part of the learning curve for them," Khadija Alawi, a 40-year-old housewife said.

But Fareed Ashour, 23, proprietor of a fruit and vegetable outlet, said young owners cannot compete with large retailers, and consumers must support local shopkeepers to keep the economy at the lower rungs going. "Street shops like ours are part of the neighbourhood. Local consumers have an obligation to support us. After all, we charge just two to three per cent more than the big retailers, but you get friendly service and no queue," he said.

sshaibany@thenational.ae

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Five famous companies founded by teens

There are numerous success stories of teen businesses that were created in college dorm rooms and other modest circumstances. Below are some of the most recognisable names in the industry:

  1. Facebook: Mark Zuckerberg and his friends started Facebook when he was a 19-year-old Harvard undergraduate. 
  2. Dell: When Michael Dell was an undergraduate student at Texas University in 1984, he started upgrading computers for profit. He starting working full-time on his business when he was 19. Eventually, his company became the Dell Computer Corporation and then Dell Inc. 
  3. Subway: Fred DeLuca opened the first Subway restaurant when he was 17. In 1965, Mr DeLuca needed extra money for college, so he decided to open his own business. Peter Buck, a family friend, lent him $1,000 and together, they opened Pete’s Super Submarines. A few years later, the company was rebranded and called Subway. 
  4. Mashable: In 2005, Pete Cashmore created Mashable in Scotland when he was a teenager. The site was then a technology blog. Over the next few decades, Mr Cashmore has turned Mashable into a global media company.
  5. Oculus VR: Palmer Luckey founded Oculus VR in June 2012, when he was 19. In August that year, Oculus launched its Kickstarter campaign and raised more than $1 million in three days. Facebook bought Oculus for $2 billion two years later.
Stuck in a job without a pay rise? Here's what to do

Chris Greaves, the managing director of Hays Gulf Region, says those without a pay rise for an extended period must start asking questions – both of themselves and their employer.

“First, are they happy with that or do they want more?” he says. “Job-seeking is a time-consuming, frustrating and long-winded affair so are they prepared to put themselves through that rigmarole? Before they consider that, they must ask their employer what is happening.”

Most employees bring up pay rise queries at their annual performance appraisal and find out what the company has in store for them from a career perspective.

Those with no formal appraisal system, Mr Greaves says, should ask HR or their line manager for an assessment.

“You want to find out how they value your contribution and where your job could go,” he says. “You’ve got to be brave enough to ask some questions and if you don’t like the answers then you have to develop a strategy or change jobs if you are prepared to go through the job-seeking process.”

For those that do reach the salary negotiation with their current employer, Mr Greaves says there is no point in asking for less than 5 per cent.

“However, this can only really have any chance of success if you can identify where you add value to the business (preferably you can put a monetary value on it), or you can point to a sustained contribution above the call of duty or to other achievements you think your employer will value.”